Point A Hotels Wins Best Use of Innovative Technology at The Cateys 2025
July 11, 2025

We’re delighted to share that Point A Hotels has been awarded Best Use of Innovative Technology at The Cateys 2025, a leading event celebrating excellence across the UK hospitality industry.

This recognition celebrates the impact of our custom-built Customer Data Platform (CDP), developed in partnership with Guestpulse. The platform harnesses real-time data insights to better understand guest behaviour, enabling highly personalised communications, smarter segmentation, and ultimately, stronger repeat bookings.

At Point A Hotels, technology is more than innovation- it’s a tool to enrich the guest experience. This award is a proud milestone in our ongoing commitment to thoughtful, guest-centric hospitality.

We extend our heartfelt thanks to The Cateys and the judging panel for this honour and warm congratulations to all fellow nominees and winners helping shape the future of our industry.